Q.one EASY TOMORROW, Fresh and New TV Ad, On-Air
2016.06.01
Samyang Corporation(representative: Moon Seonghwan)’s Q.one EASY TOMORROW launched its TV ad, with Hye-ri as the model, from June 1st. In this ad ‘lovely while drunk episode’, the product’s healing effect for hangovers will be delivered with Hye-ri, the people’s figure of little sister, showing her cute and lively attitude
In this ‘lovely while drunk episode’, the first scene starts with Hye-ri saying “Hye-ri is drunk tonight” in a bar. Being asked “how can you be drinking like this, are you ok?”, she replies “of course it’s because I have… not you… but EASY TOMORROW!”. Giving such a twist, the closing copy of the ad reads “drink today and Sangque Hye-ri (feel fresh tomorrow)”. The Korean text “Hye-ri” and EASY TOMORROW are harmonized, hence increasing the entertainment. This ad will be aired through various channels such as terrestrial TV, cable TV, online, outdoor billboards etc.